Power2Switch joins Choose Energy

We’re pleased to announce that Power2Switch will be joining Choose Energy. Since our launch in 2010 (while Phil and I were at University of Chicago Booth School of Business), Power2Switch has helped over 10,000 consumers and businesses save over $2.5 million by switching energy suppliers. We have been committed to bringing awareness of deregulation and choice to […]

5 of the wackiest electrical appliances for your small but awesome New York apartment!

Dyson Fans

You work all the time, your apartment is small, you pay a bucket load of money in rent and you cannot afford to buy your own place. But it’s OK. It’s in the Upper East Side, Greenwich Village, Brooklyn heights or Harlem. You live in New York for heaven’s sake. Why don’t you stock up […]

A Word Of Caution for Chicago’s Tech Community…

It’s still a great time to be working on a startup in Chicago.  Companies are getting funded and new ideas are being presented at events like BIC Launch and Technori pitch. But for how long? Thoughts on the ‘future’ of the Chicago startup community came from having a conversation with a friend working on his […]

What To Do If You’re In Tech/Startupland And Not Going To SXSW

Everyday Im Hustling

It’s the annual pilgrimage to Austin’s SXSWi (South By Southwest Interactive) for what is fast becoming a bloated expression of all that the people who are not in technology detest about the industry: postulation (in the form of panels) and self-promotion (in the form of product launches). And I say this as someone who went […]

Facebook Marketing When Your Product (Like Electricity) Is Not Inherently Viral

Originally posted on Huffington Post Like every business big or small, Facebook is one of the channels we use to get the word out about our services that help consumers make responsible decisions about their energy (particularly electricity expenses). Last year Facebook IPOd and there was a lot of noise about a few big businesses stopping Facebook advertising […]

The Super SuperCapacitor!! And the chance to save you some battery charging time..

Imagine if you could fully charge your phone in just 30 seconds? Or your electric car in just 30mins? All from a material that we’ve had for a while, graphene. From Wikipedia: Graphene is a substance composed of pure carbon, with atoms arranged in a regular hexagonal pattern similar to graphite, but in a one-atom thick sheet. It […]

Electricity News: Biweekly Roundup 2/15/2013

Welcome to our BiWeekly roundup of information from EIA (Electricity Information Administration) and other news sources across the web and give you our objective assessment of the information. 2013 Expectations for the electricity industry: At the annual state of the industry address of the Edison Electric Institute the president, Thomas R Kuhn, shared the view that the […]

‘I Don’t Know What I’m Doing’


‘I Don’t Know What I’m Doing’ Now you’ve said that out loud/read that don’t you feel much better? It’s actually OK to admit that sometimes you have no clue what you are doing. Can you now turn to the person sitting next to you and say it out loud? That would be uncomfortable wouldn’t it? […]

Why Smart Meters Will Never Gain Mass Use

Originally posted on Huffington Post Utilities, smart meter manufacturing companies and the government all tout the need for implementation of smart meters and smart metering equipment. Unfortunately these initiatives are bound to fail for two reasons. I share the reasons below and also propose a way for the stakeholders in the future of the energy […]